- 178 stamfordham road, Ne53je, Newcastle, UK
- info@serpsuccess.co.uk
- +44 7440 153190
Trusted by 89,000 businesses
96% Success rate
This small UK-based Shopify store sold home items but had almost no organic traffic. Some visitors came to the site, but very few completed a purchase.
The store owner’s main concern was simple: people were visiting, but sales were not happening. The website layout was messy, product pages felt empty, and categories were not organised properly.
The Problem Business Face
The website was not built for search engines or buyers. Products were hard to understand, navigation was confusing, and nothing encouraged visitors to trust or buy.
Weak Product Pages
Product pages had little information and did not explain benefits or uses clearly.
Poor Site Structure
Categories were not organised well, making it hard for users and search engines to understand the store.
Missing SEO Basics
Titles, descriptions, and technical SEO were either missing or done incorrectly.
No Content for Search Traffic
The store had no blog or content to attract long-tail search visitors.
After fixing these issues, the store started to grow naturally. Within three months, organic traffic doubled, sales became consistent, and one product reached page one across the UK, becoming the top seller.